10 .
Evangelical ('born-again') Christians can be expected to treat themselves, and their faith and values, reasonably seriously, but would meanwhile be reluctant to be seen as lacking in humour. A staunch tradition of visual aids and latter-day parables in their worship and witness includes this still-quoted example from start-of-the-day staff prayers on a children's holiday camp:
'Lord, grant that I may greet and face today not like porridge (dull, lumpen and hard to stir) but, rather, like ... ' (?)
... rice crispies: full of snap, crackle and pop
... shredded wheat: naturally wholesome and brim-full of energy
... corn flakes: fresh, crisp and ready to serve
... sugar puffs: coated with golden goodness